Graphic Design for Real Estate Agents: Tips and Tools | ReminderMedia

Abstract

You need to be careful in your design and use of graphics and images if you are going to elicit the desired emotions and actions from your audience. The meaning of a graphic and its relationship to the copy should be obvious. If it’s not, you risk confusing your audience and, as Duckworth rightly argues, confusion neither inspires conviction nor does it sell. If they’re not, it is not. Neither inspires conviction neither inspires convictions nor does they sell. The image you create to attract a luxury buyer. The picture you create should not be the same image you’d use to attracted a commercial property investor. The same principle holds true for more subtle differences. Each pairing has different needs and interests, and it makes sense that your graphics should be sensitive to those distinguish you from your competitors. If you want to entice a buyer, consider kicking it up a notch.