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26 Posts
How 5 Top Professionals Use Gratitude Marketing to Boost their Referral Marketing Strategy
Let's put aside all the chatter about segmented audiences, testing, analytics, buyer personas, and the other tools of the marketing professional's trade. Let’s instead get back to a basic concept—showing gratitude, which is arguably the single most.
How Million-Dollar Agents Use Client Appreciation Events to Get Referrals

Part 2 in our series: How Real Estate Agents Can Optimize Their Referral Marketing Strategies Why client appreciation events are not as popular among real estate agents as they are, say, among financial advisors, I can’t imagine. But this is something I do know . . . If you’re an agent (or, frankly, any other...

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How Real Estate Agents Can Use Psychology to Get More Client Referrals - ReminderMedia
The post How Real Estate Agents Can Use Psychology to Get More Client Referrals. Part 1 in our series: How Real estate Agents Can Optimize Their Referral Marketing Strategies. You don’t need to be told how valuable client referrals are to your real estate business.
The Best Real Estate Postcards for Farming | ReminderMedia
At some point, every real estate agent asks the same question. Do postcards still work in real estate? Of course they do! If they didn't, there wouldn’t be a boatload of blogs written about them answering all sorts of questions.
The Science of How to Be a Memorable Sales Professional | ReminderMedia

Use the psychology of memory and sound relationship-marketing tactics to build long-lasting, memorable customer relationships and stay top of mind How are people going to remember you when you’re gone? Relax. I don’t mean “gone” as in “gone to a better place.” I mean “gone” as in you’ve left a conversation with someone you haven’t...

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6 Proven Tips to Promote Your Roofing Company and Win More Clients | ReminderMedia
The roofing industry is highly competitive, with every potential client seeking the lowest prices and longest-lasting results. The first step to making sure your roofing business is successful is to ensure potential clients can find you. To generate leads and attract new business, your Roofing company needs to invest in promotion. The six best methods all focus on one tactic. For more information, check out our FREE e-book.
6 Proven Tips to Promote Your Roofing Company and Win More Clients | ReminderMedia
The 3 Best Real Estate Landing Pages | ReminderMedia
Landing pages go by many names, including squeeze pages, splash pages, and capture pages. In marketing, a landing page is a standalone page, distinct from your website's pages, that offers a free item of value in exchange for a visitor's contact information. Based on our research and testing, we've created a product that provides clients with three of the best types of real estate landing pages that have been proven to attract leads: a lead magnet landing page a comparative marketing analysis or home valuation... more
The 3 Best Real Estate Landing Pages | ReminderMedia
How to Integrate Real Estate CMAs into Your Marketing | ReminderMedia
Even more than that, agents can integrate real estate CMAs into their marketing strategies to supercharge campaigns, get more leads, and win more business. How to use a CMA to enhance your marketing campaigns Below, we take a look at a few different ways to use a comparative market analysis as part of your digital marketing campaign. Discuss important details in your campaigns A CMA can prove beneficial to your digital marketing campaigns in a number of ways. Share content across email and social media Developing... more
How to Integrate Real Estate CMAs into Your Marketing | ReminderMedia
The 3 Best Facebook Ads for REALTORS® | ReminderMedia
What to include in a branding ad I've already mentioned including copy in your Facebook ads that identifies your expertise or niche, but you have other options that will not only advertise your brand but also deliver value to your audience. Facebook ads for real estate agents that typically perform well are ads that include content your audience will value. Real estate product ads are primarily open house ads and listing ads. An open house ad is another type of Facebook ad targeting real estate buyers, who,... more
The 3 Best Facebook Ads for REALTORS® | ReminderMedia
Graphic Design for Real Estate Agents: Tips and Tools | ReminderMedia
You need to be careful in your design and use of graphics and images if you are going to elicit the desired emotions and actions from your audience. The meaning of a graphic and its relationship to the copy should be obvious. If it’s not, you risk confusing your audience and, as Duckworth rightly argues, confusion neither inspires conviction nor does it sell. If they’re not, it is not. Neither inspires conviction neither inspires convictions nor does they sell. The image you create to attract a luxury buyer.... more
Graphic Design for Real Estate Agents: Tips and Tools | ReminderMedia
Here's What Agents Should Be Posting on Instagram and Social Media | ReminderMedia
12% of the world’s Instagram users are within the U.S. The average Instagram business account grows its followers by 1.69% each month. 50% of people use Instagram to discover new brands, products, or services. 67% say the network helps foster meaningful interactions with brands. Instagram's global ad reach grew by 20. 5.5% in 2021. For more information, please visit The Small Business Blog. Back to Mail Online.com/Pundit-to-PundIT-to - Back to the Instagram Feed videos. Click here for more.com and more. Click... more
Here's What Agents Should Be Posting on Instagram and Social Media | ReminderMedia
9 Lead-Generating Postcard Marketing Ideas for Financial Advisors
Because you’ve found this blog, I’m assuming that you’ve at least thought about including postcards as part of your marketing plan. Since ReminderMedia sells postcards for financial advisors, I think that’s terrific, and I’m including below plenty of the postcard ideas you were hoping to find. However, there are 3 points you might want to... ... more
11 Wildly Effective Social Media Marketing Ideas for Insurance Agents
If you’re an independent insurance agent who struggles with attracting qualified leads and being remembered by your name rather than by the name of the carriers whose policies you sold, then I’m willing to bet the problem lies in either (or both): the quality of the customer experience you provide, and the level of trust... ... more
Here’s What Agents Should Post on Facebook and Social Media
What should real estate agents post on social media? What’s the best content for real estate agents? What should real estate agents posts on Facebook? How do I get people to interact with my social media? What are some real estate content ideas? What social media should real estate agents use? These are questions we... ... more
Your Complete Guide to Starting a Real Estate Blog
Are you at the beginning stages of developing a content marketing strategy? Do you want to add another powerful lead-generating tactic to your marketing plan? Could it be that you’re excited to share your expertise with your audience of ideal clients? All of these are supremely good reasons for starting a real estate blog. Real... ... more
A Real Estate Agent's Guide to Building a Personal Marketing Plan | ReminderMedia
Building a personal marketing plan can be a challenge, even if it’s only because not everyone understands what a personal marketing plan is. It’s not unusual to find writers and marketers using a variety of industry terms imprecisely. You’ll even find cases where they use words and terms with different meanings interchangeably. Words such as... ... more
A Real Estate Agent's Guide to Building a Personal Marketing Plan | ReminderMedia
9 Freakin’ Awesome Facebook Marketing Ideas for Real Estate Agents
Social media marketing for small business . . . Facebook post ideas for small business . . . Real estate post ideas for Facebook Facebook lead generation for REALTORS® . . . Facebook story ideas . . . You search and search, and you still haven’t found the best answer to your most burning question:... ... more
6 Unique and Creative Marketing Ideas for Real Estate Agents
Frankly, as a writer who has respect for the English language, I can get pretty ticked off when someone promises “unique” marketing ideas, and the first thing on their list is “create a website.” Really? If you want marketing ideas that will help you stand out not just for the sake of being different but... ... more
The Best Marketing Ideas for Financial Advisors | ReminderMedia
Marketing for financial advisors is much like marketing for providers of other professional services. You need to ensure you direct your marketing toward a well-defined audience. Your marketing should tell a compelling story. It must offer your audience something of value. And best practices require it include a call to action. But unlike marketing for... ... more
The Best Marketing Ideas for Financial Advisors | ReminderMedia
15 Cheap Marketing Ideas for Real Estate Agents on a Budget
Let’s say you’re a real estate agent who’s fairly new to the business, or you’re a broker who’s starting to build a team, and you’ve got to figure out how to manage marketing for a small business on a tight budget. Well, rest easy because you’ve come to the right place! I’ve got some inexpensive... ... more
3 Strategies Financial Advisors Can Use to Build and Nurture Client Relationships | ReminderMedia
Aside from ensuring that your clients’ money is responsibly invested, one of the most important aspects of your job as a financial advisor is to make your clients feel secure and never regret the trust they’ve put in you. This isn’t simply for their benefit—happy and secure clients are going to remain loyal to you,... ... more
3 Strategies Financial Advisors Can Use to Build and Nurture Client Relationships | ReminderMedia
How to Market Luxury Real Estate to High-End Clients
What makes marketing to high-net-worth individuals, very high-net-worth individuals, and ultra-high-net-worth individuals (HNWIs, VHNWIs, and UHNWIs) such a challenge is that these elite groups of people are both like and not like those of us who have normal jobs. Now, granted, they’re more unlike the majority of us, but the similarities are worth considering. Luxury... ... more
Content Marketing Strategies for Renters and Younger Buyers
Millennial and Gen-Z buyers make up the vast majority of current and potential buyers in markets throughout the country. These generational cohorts may wait longer to buy their first home than previous generations did, but, for most, it is an important part of their overall financial and lifestyle plan. As a real estate professional, positioning... ... more
2021 Financial Advisors’ Guide to Client Gifts Under $100
A dollar isn’t worth what it used to be, but try telling that to the Financial Industry Regulatory Authority (FINRA). It’s been nearly 30 years since the FINRA gift rule last adjusted the client gift allowance from $50 to $100. For a financial advisor restricted to such a piddly amount, finding a gift that shows... ... more
ReminderMedia Partners with SHARE Cancer Support
For the past 8 years, ReminderMedia has partnered with various charitable organizations to help raise funds and awareness for the remarkable work they do. This year, we selected SHARE Cancer Support, a national nonprofit that supports, educates, and empowers women affected by breast, ovarian, uterine, or metastatic breast cancer, with a special focus on medically... ... more
6 Video Marketing Mistakes Every Agent Must Avoid
Guest blogger Andre Oentoro shares his advice for creating eye-catching and engaging videos by reminding agents of the mistakes they don’t want to make. Real estate is a competitive business. It’s not easy to start a real estate business alone or even when you have the support of a broker. The competition may be tough,... ... more
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