How to Build Trust with Your Investors and Borrowers | Think Realty | A Real Estate of Mind

Abstract

To build trust with investors and borrowers, you must offer total transparency. Transparency with Investors There are several ways you can use software to demonstrate transparency with investors. Investors like to count their money 24/7, so give them a portal that provides portfolio analysis at their fingertips. End-of-year tax forms? Upload them to the portal so they can access them easily when it's tax time. Transparency with Borrowers You can also use software to create transparency with borrowers. Why does an automated experience create a lasting impression that builds trust? Because software doesn't forget to pay your investors, send invoices to your borrowers, upload tax forms to their portals, tie loans to various indices, create complex amortization schedules, breakdown construction budgets and costs, electronically transfer funds, collect and track escrow payments you get the idea! Total openness is one approach you can never go wrong with. Elizabeth Morales is the chief marketing officer at Applied Business Software, makers of The Mortgage Office, the leader in loan origination and servicing software in the private lending industry.