Jeffrey is the co-founder and principal of the SR Group,
Austinโs premier luxury, waterfront, and relocation real estate group, and the
creator of DestinationATX.com and SearchLakehouses.com.
A native to Austin, Jeffrey has had the opportunity the
witness the city's tremendous growth and change firsthand. Introduced to real
estate at a young age by both his grandfathers, he has been involved in the
local real estate market most of his life, beginning in 2007 with a custom home
and pool builder where he led the construction of luxury properties in the Bee
Cave and Lakeway areas. He moved on to work with Kemp Properties on various
projects, including the renovation of the historic Starr Building on 6th Street
in downtown Austin. In 2011, Jeffrey took on the position of Director of
Marketing with The Stone Group, a national corporate real estate firm based out
of Austin. The position provided him invaluable experience in research
analytics, portfolio management, commercial development, and more.
In 2013, along with his co-founder, Steven Edwards,
Jeffrey launched the SR Group to better assist clients across all property
types. Headquartered in central Austin, the SR Group is an integrity-driven and
highly awarded collective of real estate professionals that expertly serve as
advisor and city concierge to an ever-growing number of Texas families.
Jeffreyโs passion for selling real estate is evident
throughout his business. His intimate knowledge of Austin and its various
submarkets earns him extraordinary trust with his relocating clients and
instills confidence in referring agents from around the globe. His attention to
detail and established vendor relationships help him to maximize returns for investors.
He is both forward-thinking and creative in his marketing and emphasizes video
content. He understands that the expansive online presence he has grown over
the years affords him the opportunity to not only present homes in their best
light but to bring enthusiastic buyers through the door. While finding a dream
home or selling a property is rewarding, it is establishing life-long
relationships with his clients that is most important to him. He also appreciates
discretion. Many luxury properties and lake estates trade privately and Jeffrey
is able to leverage his extensive network to negotiate transactions for clients
involving properties not offered on the open market.
Jeffrey is dedicated to serving the Austin and Central
Texas community both philanthropically and professionally. He regularly
volunteers with various area charities and he served for two (2) years as the
Marketing Chair for the Austin Young Real Estate Professionals.
In addition to spending time on Lake Austin and Lake
Travis with his fiancรฉe, Peyton, Jeffrey enjoys golfing, snow skiing,
traveling, stand-up comedy, working out, spending time with family, and soaking
in Austin's vibrant music and arts scene.
*Jeffrey is a licensed REALTORยฎ and a Certified Luxury
Home Marketing Specialist (CLHMS)*
