Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast: Competitors and Lookalikes: How to Leverage What’s Working in Marketing & Curate & News Jack Your Way to Authority
People tend to make content creation a lot more complicated than it needs to be; unnecessarily struggling with topic ideas and putting their own stamp on a subject.
The truth is: everything we need to create engaging content already exists. There’s already a blueprint for standing out in our marketplace, all we have to do is study what’s working and create a version of it for ourselves.
How do we adopt a marketing strategy for ourselves without outright copying or plagiarizing? In this episode, we’re talking about a simple content strategy that will increase your visibility and authority.
Things You’ll Learn in This Episode
- One platform that will simplify your content curation
- How to own the first pages of Google
- The news anchor approach to content creation
- Why news jacking is such an effective strategy
- How to put your own unique stamp of personality on any piece of content