Tuesday Tactical: 3 Steps to a Lifestyle Real Estate Business w/Reshia Lea Guarnotta

The best way to build a brand that fits seamlessly into our lives is by creating something that works for our lifestyle choices. To do that, we have to lean into the activities we enjoy and look for clients we genuinely like working with.


How can we build a brand that works with our personal identities? 


A lifestyle business is centered on making our lives easier, so what are the practical elements we have to incorporate into our businesses to make sure everything runs smoothly?


On this episode, brand strategist and Realtor, Reshia Lea Guarnotta shares the three steps to starting a lifestyle real estate business. 


Three Things You’ll Learn in This Episode 

  • One of the best ways to build a brand for ourselves is by finding our happiness and capitalizing on it. Find the parts of the business we really enjoy and lean into those activities.
  • Human error is inevitable, we all mess up from time to time. The best way to handle this is by having templates and checklists in place; by setting up effective systems we can minimize the impact of mistakes.
  • Maintain relationships with past clients through social media. Sending a text or posting something on an online platform is a great way to stay in touch with our spheres without being too formal.


Guest Bio

Reshia Lea Guarnotta is a Realtor, brand strategist and marketing and sales strategy expert. She is also a public speaker and the host of the Boss Life Uncorked Podcast. Reshia got her real estate license in 2004, when she was just 19, and hasn’t looked back since. Reshia is passionate about helping women in the real estate industry through one-on-one coaching and classes that help build them confidence, learn better marketing hacks, negotiate with power and attract higher quality clients. 


To find out more about Reshia, head to:

https://www.reshialea.com/ https://www.youtube.com/channel/UCKlusJsDMoOYX8BJJ5B_5tg/featured


And follow her at @reshialea on Instagram

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