In this post, I will reveal 43 back-by-data to work – real estate lead generation ideas. In fact: These are the same lead generation ideas that many of our Carrot members have used to generate millions of leads (not counting 1000s of phone call leads): Experts say 20% of real estate professionals pull in 80% of the sales. And despite how exact those percentages are, there’s a merit of truth to the 80/20 rule. We’ve all met, for instance, the person that out-profits every other real estate professional in their location. More often, though, we meet the real estate professional who generates 80% of leads every year. The reality is, some people are better at generating leads than others — but only because they implement the right strategies. Over that time, we’ve learned a thing or two about lead generation in the real estate space… and so have our members. That is why we want to give you these real estate lead generation ideas that will change your business. 43 Real Estate Lead Generation Ideas for Agents, Brokers, Realtors, and Investors Idea #1: Treat your properties as a storefront… kind of Our first idea comes from Carrot member Paul doCampo — a mobile home house flipper — who responded to an inquiry I made on Facebook asking for real estate lead generation ideas. Here’s what he said. “Treat your house flips like a storefront almost. Especially in places that have a lot of traffic. Banners, signs, take-home boxes during construction, contractors with a stack of your business cards, and trained what to say. Make your message/USP known to everyone who walks by and make it as easy as possible for them to contact you.” For real estate agents, that’s par for the course. Most agents wouldn’t try to sell a house without putting a sign in the property’s front yard. For home flippers, though, house-front signage and banners are an oft-missed real estate lead generation opportunity. While you own the property, you might as well use it as free advertising for your real estate business, “especially in places that have a lot of traffic.” Here’s one example from Coroa Homes doing this. Here’s the thing about real estate lead generation: you never know where your next deal is going to come from. If you’re like most real estate professionals, you’ve landed deals in unexpected ways — coffee shop conversations and everyday run-ins. That is just one more advertising method that allows you to get your message in front of more people. And who knows? Maybe you’ll end up making $25,000 extra this year just because you put a sign in a yard. Idea #2: Create amazing website content Your real estate agent website or real estate investor website can make a big difference in your overall revenue. And at Carrot, we talk a lot about content marketing on your website. But that’s intentional. We only do it because content marketing is often an undervalued lead generation strategy — especially in real estate. Part of the reason for that is because a portion of content marketing’s benefit is long-term. Usually, you’re not going to see many SEO results for at least six months. Still, though, content marketing has some short-term benefits — such as immediate promotional opportunities. If you don’t have great website content to promote, then talking about your website and what you do can come off a bit trite (to put it lightly). Content marketing allows you to talk about your business and what you do subtly, without being too heavy-handed. This is why Nexus Home Buyers creates blog content like this regularly. Here’s … Continued