What Real Estate Pros Should Know About Green Certifications
Abstract
At one point, only a few buyers knew about the Energy Star stamp of approval. Now, more than 70% consider it essential or desirable, according to 2020 National Association of Home Builders data. There are many reasons homeowners show growing interest in green features, such as energy cost savings, concern for the planet, focus on home value appreciation and alignment with personal values. Green certifications can attract buyers seeking sustainable homes. "Well-designed energy-efficient homes save money and are proven to appreciate in value beyond market norms," says developer Jason Boyer. The HERS rating is not all green certifications. For more information, visit www.realtors.com/green-friendly.com and www.