How to Make Real Estate Easy & Build a Lifestyle Business w/ Christina Marco

Getting a real estate license doesn’t actually teach new agents to take the leap into real estate. As a consequence, many new agents are surprised by how real estate actually works. How do you know what strategy will work for you? How do you build a system around your natural talents? Should you partner up with senior agents in the beginning? In this episode, Christina Macro talks about how much easier it is for agents to reach their goals once they find something that suits their personality and skill set.

Meet people where they’re at and build something not simplistic but doable, in the sense of building them a system of thing they will actually do. -Matt Johnson

Three Things We Learned

Find a prospecting method that suits your personality

There are only so many ways you can prospect, but enjoying it and being comfortable with it has a great impact on your performance. You can’t do something you aren’t naturally built for. Find what you might be good at and give it a try for 3 weeks, and if it doesn’t work, move to the next prospecting method.

Focus on a system that works instead of the ideal

When you’re just starting out, you shouldn’t focus on the ideal system right out of the gate. Start with something that works and keeps you above the water, and refine the system over time. You can’t make something work perfectly the first time, nor should you aim to do so because it only leads to disappointment.

Partner up with the top agents in your office

As a beginner, the best place to start is to partner up with the top agents in your office after you’ve discovered what prospecting method suits you. If you perform well, the next time you won’t have to ask around for people who need help. You’ll get call backs just based on the results you had the first time.

If each one of us would be inspired to do what we love, we would all perform at a high level. The secret to success in real estate is to find out more about who you are as a person and what aspects of real estate suit your personality. The next step is to use that knowledge and build a system that taps into your strong points without having to rely on the areas where you aren’t an expert.

Guest Bio

Christina Macro is a real estate broker, co-author of a best selling book on Amazon, public speaker, trainer, and mentor. She quickly climbed her way to the top in real estate by becoming a top performing agent on her team. She realized she enjoys helping and leading people more than anything else, and this is how The Brainy Broker was born.

Christina helps new agents identify what their strong points are and build a prospecting system that suits their personality.

You can find Christina at

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