When it comes to things like geo farming and OTT marketing (streaming tv advertising), most real estate professionals have a general idea of the benefits they provide, but that’s where it stops. Most of us don’t know how to put them into practice, and as a result we’re missing out, big time. 

The thing is, these tools can totally transform our businesses, so it’s in our best interests to gain a better understanding of them. 

In this episode, we’re talking everything you need to know about geo farming and OTT advertising, so you can start making the most of them in your own business. 

Things You’ll Learn in This Episode 

• How the pandemic has completely changed the marketing game
• The key difference between social media marketing and OTT advertising
• Who can (and should!) use OTT advertising
• 1 thing we should empasize in all of our advertising
• Why some marketing campaigns stand the test of time, while others are forgotten