Real Estate Lead Generation Hacks: Strategies That Will Grow Your Leads By 218% in Just Over a Month
Real Estate Lead Generation Hacks: Strategies That Will Grow Your Leads By 218% in Just Over a Month
You’ve created your website, added some Evergreen content, and leveraged social media to let people know you exist. You have started doing some of the real estate lead generation hacks. You are ready. You have your dialogue prepared, potential objections obliterated, and your contractors in place. So the question is… how long will it take before getting your first lead? Or, 15? Our data shows, on average, it takes a Carrot member 8.8 days to get their first lead and 40 days to get the first 15. That calculates to a 218% increase in just over a month. Yes, you read that right. In just over 1 week the average Carrot member is connecting with their first lead. With that logic, you may think it will take 132 days to rack up 15 leads, but with many of our users adding in PPC marketing and stepping up their SEO, the time to generate leads is reduced by one-third. In just over one month, your biggest problem could be juggling your 15 new leads! Now keep in mind, it takes a little more time in some markets, (and less time in others) so it is important that you go all-in and stay the course. Our trainings are a literal playbook to help you reach your audience faster, with the tools you need to close the deal. Real Estate Lead Generation Hacks So what can you do right now to get your first or 15th lead? In today’s report, we’ll dive into… The different marketing methods of getting leads The importance of having a mobile-optimized website How you can maximize the potential of your website Generating leads can seem easy at times when you know how. Once you have the framework in place, you can begin stacking your efforts. Marketing Methods Organic Lead Generation Here at Carrot, we are all about those organic leads. These leads come in from high-quality, useful content that is designed to reach our target audience. We’ll make sure to use keywords throughout, but more importantly, the quality of the content needs to be high. Our agents and investors often use targeted city landing pages to make sure they are connecting with any potential leads in ALL of the areas where they do business. Organic leads are typically the highest converting because those leads have searched you out. They have a problem and are in need of a solution. Your knowledgeable and well-thought-out content will lead them right to you. These pieces of content you add to your website are “Evergreen Marketing” meaning they will help you attract leads today and 5 years down the road. Your content can also be repurposed for social media such as Instagram, Youtube, and other content marketing methods as you see fit. The right content will not only help you find leads but also build credibility in your market as the local expert. Amplify With Paid Advertising Many of our members see incredible results using finely crafted PPC campaigns. First, they add content to their websites that will make people want to click, then they will create paid ads to help lead people to their websites. You can run ads on Facebook and Google, even retargeting those who have visited your website in the past. Facebook Ads – Facebook ads are a great way to target and advertise to your potential clients. It is a platform they are already using, which makes it even easier to get in front of them. You’ll want to get clear about what you are trying to promote, your CTA, and your goals for the ad. Facebook … Continued